Monday, November 5, 2012

The Best Way to Get a Story to Spread: Give It Away

Did you know George Washington probably never chopped down a cherry tree? And Benjamin Franklin never flew a kite with a key in a thunderstorm.
So why do we remember these tales? What about such stories makes them spreadable? If it’s not their veracity, what is it? Click here to read the rest great advice

Jeff Goins (photo credit by Ashley Goins)

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